BET Tries To Make Up For Lost Time!

Many of you know that I’ve been very critical of the news coverage from Black Entertainment Television over the years.

The cable network has reduced it’s news coverage on the black community to a minimum.

Previous shows such as “Our Voices” &highlighted the latest news about the African-American community in America. The network also had talented journalists under their wing, such as Ed Gordon and Tavis Smiley.

That all changed when Viacom purchased the network from founder Robert Johnson in 2001.

Gone were the award winning news and public affairs programs, added were more music videos. Much of the music video content featured scantly-clad women and African-American stereotypes.

This led to protests among many in the Black community (Your truly included!) that BET perpetuates and justifies racism by affecting the interpersonal beliefs others may generalize about African Americans, and also by affecting the psyche of its young viewers through its bombardment of negative images of African Americans.

The network finally relented and re-launched their news division, showing news updates during the day and broadcasting a Sunday afternoon news show.

During the 2008 election, BET started highlighting the campaign of Barack Obama in it’s daily programming. The network was one of 7 channels that broadcast Obama’s 30 minute infomercial in October.

With President-elect Obama soon to take office, BET will have to reconsider a permanent news and public affairs division in order effectively cover his administration properly.


About smoothjazzandmore

I'm a TV producer and an Internet radio broadcaster. I also write for my blogs (An Op-Ed Blog and a Football Blog) here at WordPress.
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